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The Rules of Power Have Changed: Joseph Plazo on Social Marketing and Dominance

The Rules of Power Have Changed: Joseph Plazo on Social Marketing and Dominance

January 6, 2026 Category: Blog

At a Stanford forum focused on influence, technology, and media power, Joseph Plazo delivered a provocative address on one of the most misunderstood forces shaping the modern world: social dominance — and how it is systematically built across today’s digital platforms.Plazo opened with a statement that immediately reframed the discussion:“Att

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